6th GO GROUP WORKSHOP in Cologne – April 11 & 12 – FINAL PROGRAMME – Register NOW!

go6th GO Group Workshop
Festival and Event Sustainability
Hochschule Fresenius, Cologne
11 & 12 April 2014

Greener, smarter, more sustainable – it’s not special interest anymore. GO Group’s motto and core topics are far up on the agenda today. In the five years of its existence the pan-european think-tank brought together hundereds of festivals, scentists, initiatives and suppliers involved in festival and event organisation and helped them exchange about green and sustainability related issues.


But still we GO on, because there is need for this interactive, open and communicative format we have successfully set up as GO Group workshops all over Europe.

Now it’s time for the 6th international GO Group workshop in Cologne.

We kindly invite you to this 2-day seminar at the Hochschule Fresenius (University of Applied Sciences), on April 11 and 12 2016. The workshop is kindly hosted by Hochschule Fresenius Cologne and GreenEvents Europe Conference.

The 6th GO Group workshop for Sustainable Festivals and Events will focus on “Audience psychology” (day 1) and “social aspects and responsibility” (day 2).

Look forward to inspiring  presentations,  discussions and case studies from experts and major festivals as well as group workshops on both days!

Register here – NOW!
250€ Regular fee incl. all fees, 19% VAT and lunch on both days.
190€ Yourope members rate incl. all fees, 19% VAT and lunch on both days.

The workshop program:

The workshop language will be English.

Confirmed GO Group speakers:

  • Jacob Bilabel, Green Music Initiative (GER)
  • Christina Bilde, Roskilde Festival (DK)
  • Daniel Brunsch, University Cologne (GER)
  • Svetlana Harms, Hochschule Fresenius (GER)
  • Ina Kahle, FKP Scorpio (GER)
  • Dr. Katja Mierke, Psychology School/Hochschule Fresenius (GER)
  • Teresa Moore, A Greener Festival, Former Bucks University (UK)
  • Amit Ray, INTEBUS/Hochschule Fresenius (UK/GER)
  • Holger Jan Schmidt, GreenEvents Europe (GER)
  • Markus Wörl, Tollwood Festival (GER)

Sun 10 April 2016, 19h
GO Group get-together @ Cafe Sehnsucht (Körnerstraße 67, 50823 Köln-Ehrenfeld)
There will be a casual get-together on the pre-workshop evening at this bio-certified restaurant. (This one is on everyone’s own expenses)

Day 1,
Tue 12 April 2016, 9h
Main topic: Audience psychology
incl. lunch & Coffee Break

10.00 Welcome & first round-up
Svetlana Harms (Hochschule Fresenius) & Holger Jan Schmidt (GreenEvents Europe)

           Morning session: On the social psychology of festival crowds: Scientific findings for fostering responsible and sustainable behavior:
10.40 Melting away in the mass: The social psychology of responsibility, group identity and deindividuation
Prof. Dr. Katja Mierke (Psychology School/Hochschule Fresenius)
11.20 Norms, role models and effective signposts: The social psychology of littering and sustainable behavior
Prof. Dr. Katja Mierke (Psychology School/Hochschule Fresenius)
12.00 Lunch
13.30 Roskilde case study
Christina Bilde (Roskilde Festival)
14.15 Communication Psychological Aspects of Individual and Group Behavior during Events
Daniel Brunsch (University Cologne)
15.00 Coffee break
15.30 Group sessions
Hosted by Ina Kahle (FKP Scorpio/Leuphana University), Svetlana Harms (Hochschule Fresenius) & Holger Jan Schmidt (GreenEvents Europe)
17.30 Results and Wrap-up

20.00 GO Group Dinner @ Restaurant ECCO  (Kartäuserwall 7-11, 50678 Köln) – This „clean food dinner“ is hosted by Yourope (the European Festival Association)

Day 2,
Tue 12 April 2016, 9h
Main topic: Social aspects and responsibility
incl. Coffee Break & lunch, topics:

09.00 Burned Out Activists – How the Social Change Revolution eats up its kids. (And what to do about it)
Jacob Bilabel (Green Music Initiative)
09.40 Tollwood Festival case study
Markus Wörl (Tollwood Festival)
10.20 Coffee Break
10.30 Values, ethics and the audience
Teresa Moore (A Greener Festival / former Bucks New University)
11.15 Integrating successful CSR Practices: What can we learn from business?
Amit Ray (INTEBUS/Hochschule Fresenius)
12.00 Lunch
13.30 Group sessions
Hosted by Ina Kahle (FKP Scorpio/Leuphana University), Svetlana Harms (Hochschule Fresenius) & Holger Jan Schmidt (GreenEvents Europe)
15.30 Results, Wrap-up & Good-bye
16.00 The End

Travel Service:

Travel Center / Hochscbhule Fresenius
Inga-Yvette Lenzen
Im MediaPark 4c · 50670 Köln
Tel. +49 (0)221 973199- 752

GO are happy to help you with your arrangements. GO are able to offer special deals for the nearest hotels and give you the chance to share a hotel with the GO Group speakers and fellow participants.


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